Business Room is a pan-African platform connecting professionals with in-person, online, and hybrid business events—trade fairs, conferences, product launches, and more. It’s your one-stop hub to discover opportunities across Africa, connect with the right people, and grow your business.

For event organizers, Business Room offers everything you need in one place:

• Professional, branded event pages, optimized for both physical and virtual audiences
• Extensive network access to attract a qualified and engaged audience
• Support for all event formats: in-person, online, and hybrid
• Ticketing & logistics seamlessly integrated: online payment options in local currencies, mobile money, and international currencies
• Digital badges with QR codes and fast check-in workflows—cut queues, track attendance in real time, and ensure smooth entry and session access
• AI-powered intelligent matchmaking that analyzes participant profiles, interests, and objectives to suggest the most relevant connections and meeting opportunities before, during, and after the event
• Powerful B2B networking tools to plan, schedule, and manage business meetings
• Maximum visibility for sponsors, partners, and exhibitors in your virtual Business Room